If You’re Not On Their Screen, You’re Not On Their Schedule

To successfully engage with today’s divers, scuba professionals must maintain a visible presence on social media and digital platforms. Divers are increasingly planning their diving activities through their devices, so it is crucial for instructors and dive shops to remain in their sight. Sharing updates, photos, and trip information can help keep the interest in diving alive among current and potential divers. Additionally, new divers entering the industry can assist in managing this online presence, making it easier for businesses to stay relevant in a fast-paced digital world.