The IUCN’s Global Ocean Director, Minna Epps, highlighted Green Fins Indonesia during Bali Ocean Days 2025. She called for stronger business models to support marine conservation initiatives. Epps emphasized that tourism heavily impacts marine biodiversity and must follow established guidelines. The Green Fins initiative provides certification standards to dive operators, helping reduce negative effects on marine environments. Collaboration among various organizations is crucial for advancing sustainable tourism in Indonesia and protecting marine ecosystems.